I was asked to create a 80-page Brand Book by charity Open Doors. The aim of this brochure was to communicate the organisation’s values, goals and personality – as well as more granular instruction, such as image usage.
This needed to be done in a visually pleasing, and on-brand way, that was accessible yet stylish.
I wanted to use lots of large and impactful images, to help communicate the Open Doors brand values. I combined this with a clean and simple layout, using lots of negative space.
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